Understanding Business Drivers and Improving Business Forecasts

Primary TaskResponse: Within the DiscussionBoard area, respond to the following questions with your thoughts, ideas, andcomments. This will be the foundation for future discussions by yourclassmates. Be substantive and clear, and use examples to reinforce your ideas.
Big D Incorporated isnearing completion of its portfolio of recommendations for the outdoor sportinggoods company. There are a wide range of measures that could be of value to theBoard of Directors to consider.
Think of each measureas being a paint stroke in a corporate picture. By itself, it may not have muchvalue. However, when combined with others, a picture is formed. The morevariables examined regression, the clearer the picture. For example, consumer age,income, gender, background, industry, and interests could provide guidance tothe best marketing approach to take.
Although past data areused to indicate the future, the social and economic impact of the coronavirusneeds to be considered. What are the impacts to unemployment, incomedisruption, and recovery plan by each state?
Clearly state variables that you would utilize in your paththat you are recommending. Utilize a regression model to determine if therecommendation is to expand into the new market or to not expand. Ensure thatyou provide adequate justification for your recommendations. The Board ofDirectors requires your input based upon your previous exercises from Units 1,2, and 3.
*Opening a Sporting Good Store in Chicago, Il
Additional Resources
Statisticshowto.com. (n.d.). Regression analysis: Step by steparticles, videos, simple definitions. 
U.S. Bureau of Labor Statistics. (2020). Unemploymentrates for states, seasonally adjusted. 
Franck, T., & Schoen, J. (2020). Thismap shows which states are seeing the most job losses due to the coronavirus. 

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